By positioning yourself as a trusted expert in the field you can potentially attract customers for life who are loyal to brands they trust. Use white papers to establish your knowledge of an industry, build thought leadership credibility, and drive traffic to other parts of your site. You’ll find them distributed widely across blogs, websites, and social media channels like Twitter and LinkedIn which explains their high click-through rates from search engine results. These documents focus strictly on facts related to industry topics rather than product features or benefits. Most often used for promoting products or services: White papers explain why certain solutions are best suited to solve problems within particular industries - such as medical devices with FDA regulations, so there must be no ambiguity when discussing those problems. It’s intended to educate and persuade readers about your expertise and knowledge of the problem by explaining the issues around it and how they’re being addressed. What is white paper?Ī white paper is an in-depth, authoritative report on a specific issue or topic that you can use as a resource.
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To keep your document concise and easy to read, we recommend using bullet points or short sentences throughout - no more than two lines per paragraph - rather than full paragraphs whenever possible. The solution section describes the proposed changes, including an example of how it would look if implemented and any other relevant information for developers who will work with this feature. It explains what was done previously, where we are now in terms of both business logic implementation and technology used, and what issues brought us here so that this document can be used as a way to make things better. The description section tells about the problem at hand (i.e., why something needs to change). The following sections explain how you can create your lightweight technical documentation using our framework: A well-written light paper can help reduce project risks because everyone involved in development will know what’s expected from them before they start working on the product or feature. This type of documentation also provides general guidance for developers, which means it has to be easy to read and understand by non-technical team members. What is a Light Paper?Ī light paper is a document that describes the architecture of an application. This article gives you a clearer picture of what they are all about. They’re often used for marketing purposes where it might be more appropriate to use humor or creativity to reach your desired audience. Light papers, on the other hand, are less formal than their white counterpart. Its main function is to educate the audience with useful knowledge that they may need to make an informed decision. How do you differentiate between light paper and white paper? White papers are typically used to provide information about a business, product, or service.
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